A New England SEO Agency
BUILt ON PROOF.

Building a successful and thriving website requires more than a good idea and a wanting audience. Without proper local SEO and an optimized website and design, maximizing your online reach becomes increasingly difficult. With the help of a New England SEO company such as Yankee, ensure your website is using the best SEO agency in New England with any type of website, blog, or online presence you create.

Working alongside professional web designers and an SEO expert in New England is one of the quickest ways to build a website and establish an online presence. With affordable SEO and an understanding of your audience's needs, solidify your website's place in the market or industry you prefer.

What is SEO?

Your website needs good search engine optimization to outrank your competition by increasing traffic and for you to see results. Search engines such as Google, Bing, and DuckDuckGo rank your website based on various factors, but one of the most important is search engine optimization and social media.

The aim is to appear in the search results when customers type into the search engines for goods or services related to your business. To ensure that, we optimize your website to rank as high as possible on the first page of Google, Bing, and other web results. 

Most customers do not look beyond the first page of search results after conducting research, so your website must receive advanced search engine optimization if you want to increase website traffic and get better results.

To ensure your website receives expert search engine optimization, you should let a professional SEO company such as Yankee SEO handle your digital marketing campaign. That way, you can see a significant increase in customers visiting your website via Google and other pages. 

Not only will working with us help you to expand your business on the web, but you will get an opportunity to collaborate with one of our search engine optimization and marketing experts to learn how to improve your traffic marketing and SEO. They will show you the proper research required for such an endeavor. 

That development will improve your website in the long-run as you will possess the necessary marketing knowledge to help your company rank on the first page of search results.

Why is SEO Important for Business?

SEO is imperative for businesses, as it provides you with the opportunity to showcase and promote your business and your official website within local and international search engine results. Without the best SEO, you may have a difficult time getting your website to appear within the first page of search engine results that are most relevant to your website, even if you create unique and engaging content regularly.

A local SEO company such as Yankee SEO & Web Design specializes in keyword and trend research as well as a variety of SEO techniques that are beneficial for both local and online businesses. Whether you are looking for search engine marketing or if you are interested in traditional SEO services, Yankee SEO & Web Design has everything you need to get your online marketing strategy off to a great start.

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Give us a call at 603-287-2700 or follow the link below to submit a quote request!

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Different SEO Techniques

There are many different SEO techniques and tactics utilized by both individuals as well as SEO and marketing experts. Whether you choose to work on improving your own website's search engine optimization or if you opt to work alongside an SEO specialist , it is important to gain a better understanding of basic SEO methods and techniques before you begin.

Local SEO

Local search engine optimization is the act of optimizing a website or online presence for local search results. If you have a small business and you are interested in targeting those in your neighborhood or local community, local SEO services are imperative to hone in on specific demographics and locations near you. Local search engine optimization is also key to establishing long-term loyalty, referrals, and future recommendations from those in your city, region, or area.

Technical SEO

Technical SEO work may involve specifying headers, title tags, meta descriptions, backlinks, and more while in the process of optimizing a website. Many technical elements involving SEO can be done using the backend of your website or with an in-house editor, depending on the CMS (Content Management System) you choose for your site or blog. If you are unsure of the technicalities involved with the process of implementing technical search engine optimization tips, working alongside a professional SEO agency in Manchester is highly recommended.

On Page SEO

On-page SEO is search engine optimization that is considered visible and on the page of content you are working on individually. On-page SEO may include anything from traditional on-site links and backlinks to various headers, subject lines, and highlighted links, and bolded text. As search engine and online community algorithms change over time, it is important to keep up with the latest changes and technologies by working with professionals who specialize in SEO.


Off Page SEO

Off-page SEO may involve any type of search engine optimization tactics and techniques that are not visible to the naked eye when searching and browsing a web page live. Examples of off-page SEO may include meta titles, meta tags and keywords, as well as meta descriptions. Creating meta titles, tags, and descriptions goes a long way when it comes to top search engines and search engine results. When each of your web pages is individually optimized with off-page and on-page SEO, you have a much greater chance of seeing your website appear within the first pages of the most relevant search results for your website's content and purpose.


Link Building

Link-building is a key element involved in building successful websites of any kind, from personal portfolios to thriving online communities. Without link-building, search engines may have a difficult time finding your website and detecting your content. Using link-building with SEO tactics is one of the quickest ways to boost your website's overall SEO and ranking within top search engines, even if you are in a competitive market or industry. Whether you choose to build links within your own website or if you are using guest blogging as a means to boost your ranking and spread the word about your website, an SEO agency can help to ensure that you are on the right track.


Keyword Research

Conducting keyword research is one of the most important aspects of owning and operating a website or digital presence online. Without keyword and trend research, understanding your target audience and the demographics you want to reach will become increasingly difficult, if not impossible. Proper and thorough keyword research for SEO purposes is a must when you are working to optimize your website for today's top search engine results.


Content Marketing

Content marketing matters and goes a long way when optimizing a website and boosting its overall ranking within search engines. Using content marketing to build your website is one way to outperform your competition while establishing your company or business as an authoritative and credible source. With content marketing, share unique, interesting, and useful information to your audience of readers and prospective customers or clients. Remain consistent with a posting schedule or calendar and always ensure that your content is relevant to the top keyword and phrase trends in your market or niche. SEO specialists can help with fleshing out and strategizing your content marketing strategy for the best outcome possible.


Page Speed Optimization

The speed of your website can determine the level of success you are able to achieve. A slow-loading website is likely to result in a much higher bounce rate than average websites. The bounce rate of a website is the percentage of users who leave a website after only visiting one page, such as a landing page or homepage. The higher your website's bounce rate is, the more likely you need to rework and redesign your website altogether. Slow web hosts can also produce a slow-loading website, which is why it is highly advisable to seek out a top-performing web host and provider for any website you launch.


Page Rank Tracking

Tracking and monitoring your website's page rank also comes in handy when optimizing your website and working towards a higher ranking within search engines. A higher page rank will hold significantly more weight than a website with a low or non-existent page rank. Proper SEO techniques both on-page and off can help with drastically boosting your website's page rank and overall ranking within search engine results. Working alongside SEO specialists and professionals is also a way to gauge which methods are best for your website and online presence based on your current page rank, website speed, and the type of audience you are trying to reach.



THIS IS
HOW WE DO IT
Rank

We Optimize Your Site for High Rankings in All the Major Search Engines.

Traffic

High Organic Rankings = More Targeted Traffic to Your Website

Profit

More Targeted Traffic = Greater Revenue Potential!

What is Web Design?

Web design is the process of designing and developing the layout, navigation, and functions of a website, blog, or another internet-based platform. When a website is not properly designed, it is difficult to convey a message in a quick and effective manner, which may lead to a loss of customers, sales, and ultimately, revenue. Great web design can make or break a website, business, or brand, which is why it is so crucial to ensure you are using professional, modern, and branded designs with any type of website or online presence you are working to establish.

The aim is to appear in the search results when customers type into the search engines for goods or services related to your business. To ensure that, we optimize your website to rank as high as possible on the first page of Google, Bing, and other web results. 

Why Businesses Need Websites.

Today, businesses, brands, and individual professionals alike benefit greatly from having their own website and online presence. Businesses without websites may not receive traction or sales as intended, as many consumers turn to shop and browsing online for brands and products before making a decision or finalizing their purchase(s).

If your business does not have a website or an established online presence with a blog or social media, prospective customers may find it more difficult to place their trust in your company's hands. It will be extremely difficult to appeal to new customers if you are a newly established business and you do not have a record of testimonials or reviews to share.

Having a website for your business is not only a way to show that you are committed and dedicated to your business and the products or services you offer, but it is also a way to establish a professional and authoritative reputation online. Establishing authority and a professional reputation is key for most businesses, especially when entering a highly competitive or saturated market. A professionally designed website that is optimized both locally and internationally is much more likely to receive a nod of approval from reviewers as well as prospective customers who have a genuine interest in learning more about your business and/or brand. An online presence appears trustworthy as opposed to lacking a presence anywhere.

Industries Served

The average SEO company in New England will serve any client that solicits its services. One of the things that make us unique is that we decided to specialize in a few specific industries. It’s easy to be a jack of all trades and a master of none, so we opted to provide expert SEO services to particular businesses because that is where our preferred management skills lie. The use of an effective keyword management strategy is also necessary. We ensure your pages have the right keyword; that is why we do extensive research about your business. We have compiled a team, from designers to content writers, who are very familiar with specific industries to provide a custom digital marketing strategy that will help you see an increase in website traffic through SEO. Get in touch with us so we can provide a detailed marketing digital campaign.

Contractor SEO & Web Design

Building a home is very intricate work that requires highly specialized management to produce. Although you may possess the skills needed, a poorly designed site will convey to clients that you are not the right person for the job. Clients look for specific information on a contractor’s website to determine if they should use their service. Having a proper contractor’s site that contains the right images of your work and experience is crucial for marketing and SEO. We develop pages that encompass everything your company offers to increase the chances of you landing the job.

Real Estate SEO & Web Design

Real estate is a highly competitive business, with numerous agencies listed on search engines, all looking to get online results. We make sure that your services rank higher than your competitors by improving your local search engine optimization. Your real estate business operates in specific areas, which is why we target people within those regions and ensure that the marketing is effective. We fill your site with the relevant keyword it needs to outrank your competitors and design it so that it is easy to navigate. Your company wants clients to quickly find the property that meets their criteria in a specific location, so we design it to be user-friendly.

READY TO Expand
your Brand?

Give us a call at 603-287-2700 or follow the link below to submit a quote request!

CONTACT US